Identify and develop new business opportunities within the HORECA sector.Build and maintain strong relationships with hotels, restaurants, cafés, and catering clients.Achieve monthly and quarterly sales targets.Conduct regular visits to clients to promote products and services.Prepare and deliver sales proposals, quotations, and contracts.Monitor market trends and competitor activities.Coordinate with internal teams (logistics, marketing, and customer service) to ensure client satisfaction.Follow up on payments and ensure timely collection.Maintain accurate records of sales activities and client interactions.