Digital Marketing Specialist
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Job Detail
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Industry
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Career Level Experienced (Non-Manager)
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Experience 4-10 years
Job Description
Conduct market research to find answers about consumer requirements, habits and trends Brainstorm and develop ideas for creative marketing campaigns Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)Liaise with external vendors to execute promotional events and campaignsCollaborate with marketing and other professionals to coordinate brand awareness and marketing effortsPlan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategiesUndertake individual tasks of a marketing plan as assignedManage and update social media platforms, including creating and scheduling engaging content to increase brand awareness and audience engagement.= Assist in designing marketing materials, social media posts, and promotional content in alignment with the company’s brand guidelines
